SMH Hair Foundation
The soft puff naturally covers gray hair at the parting.
1 step, simple and beautiful.
SPECIAL MOVIE
Hair foundation—because your hair deserves beauty, too.
Don't just hide it. Reveal your true radiance.
About SMH Hair Foundation
What is Hair Foundation
Before
No.2 Dark Brown
After
Hair Foundation is a revolutionary product that naturally conceals gray hair.
This is the new standard for hair makeup.
Color variations
Bright and vibrant brown
Light Brown
Subtle and composed brown
Dark Brown
For a natural black hair look
Black
Do you have these concerns
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Gray hair at the parting makes your hair look thinner.
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Tired of constantly dyeing your hair every time gray shows up
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Repeated coloring has damaged your hair
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Busy mornings leave no time for hair care
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Worried about others noticing your roots when sitting or on an escalator
Solve your worries
with SMH Hair Foundation!
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Easy 1-Step Application
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Formulated with 3 Beauty Ingredients + Minerals
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Compact Size
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Generous 12g Capacity
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All-in-One Puff and Powder Design
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Infused with 9 Naturally Derived Ingredients
How to Use
Just a few taps on the spots you care about!
Naturally covers gray
hair along the part.
Use the puff to gently tap and blend over any gray hairs, adjusting the coverage until you achieve your desired color.
Before
No 2 Dark Brown
After
Use the puff to gently tap and blend over any gray hairs, adjusting the coverage until you achieve your desired color.
It was super easy because all I had to do was just tap it on.
I used to struggle with covering my many gray hairs, but this really saves me time and helps a
lot.
I also like that it's compact enough to fit in my pouch.
Advice
from a stylist
If you use a color slightly darker than your actual hair shade,
the roots will appear more settled and it will add dimension,
resulting in a more natural finish.
When gray hair along the part is concealed, your overall impression instantly looks younger.
How to Use
Just tap on the areas you're concerned about!
Naturally covers
thin-looking scalp.
Use the puff to gently tap on the areas of concern, adjusting until you achieve your desired color.
Before
No 2 Dark Brown
After
Use the puff to gently tap on the areas of concern, adjusting until you achieve your desired color.
Since the puff is integrated, it was super easy to use.
I used to struggle because I couldn't go to the salon, but with this, I can finish
quickly,
making my morning routine much easier.
Advice
from a stylist
As you age, hair can lose volume and appear thin, but with hair foundation, you're
covered.
The richly pigmented powder beautifully conceals gray hairs and scalp.
Adjust the coverage to your preferred intensity and use as needed.
How to Use
The fine powder adheres closely to the scalp without feeling sticky!
Naturally covers around the hairline, too.
Gently tap and blend the areas you're concerned about with the puff, adjusting the coverage until you achieve your desired color.
Before
No1 Black
After
Gently tap and blend the areas you're concerned about with the puff, adjusting the coverage until you achieve your desired color.
Advice
from a stylist
When your scalp looks thin, especially with updos, hair foundation has you covered.
The richly pigmented powder beautifully conceals the hairline area.
Adjust the coverage to your preferred intensity and use as you like.
How to Use
Detailed usage instructions available in the video
Color variations
Bright and vibrant brown
Light Brown
Subtle and composed brown
Dark Brown
For a natural black hair look
Black
Reason
Why SMH Hair Foundation Is the Preferred Choice
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Easy to use with an all-in-one puff and powder design
With compact-type gray hair concealers, you usually have to apply the powder to the puff yourself, which can be a hassle on busy mornings.
But with SMH Hair Foundation, the puff and powder are all-in-one—just remove the cap and tap it on!
It's super easy to use, keeps your hands clean, and that convenience is a big reason why it's so popular.
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The powder dispenses evenly from any angle
The puff is shaped like a hemisphere, so you don't need to worry about how to hold it or the angle you apply it from—it dispenses powder evenly, making it easy for anyone to use.
Even along delicate hairlines, it's easy to adjust the intensity, and the finish is smooth, without clumping or patchiness. -
Convenient and portable thanks to its compact size
It's light and compact, making it easy to carry around.
The 12g size even comes with a mirror on the cap—a nice bonus.
With just one SMH Hair Foundation, you're all set. Keep it in your makeup pouch for quick touch-ups on the go.
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Quick Hair Makeup in Just One Step!
Even on busy mornings, you can get ready quickly with just one step.
The all-in-one puff bottle makes it easy to cover gray hairs and the scalp.
Plus, the ultra-fine powder isn't sticky, and it blends naturally even when layered.
Point
Luxuriously formulated with carefully selected, high-quality ingredients.
Covers gray hair while keeping your hair moisturized.
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Contains 3 types of beauty ingredients
With double hyaluronic acid and collagen
the fine powder is enriched with three beauty ingredients to help prevent dryness of the skin and scalp.
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Contains 9 types of natural-derived ingredients
Formulated with 9 carefully selected natural plant-based moisturizing ingredients to keep your hair and scalp healthy.
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Contains 3 types of minerals
Platinum, silver, and silica — these three minerals enhance color payoff and improve the feel of the product, making daily care easier.
They blend smoothly with gray hairs and the scalp, giving your hair a youthful appearance.
We've focused on delivering a natural finish and a gentle, comfortable experience.
FAQ
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Q.How long does one bottle last?
Depending on how often and how much you use, a 12g bottle lasts about 3 to 6 months, while a 3g bottle lasts about 1 to 1.5 months.
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Q.Does the finish look unnatural?
Because the fine powder adheres closely to your hair and scalp, it naturally and beautifully covers the areas you're concerned about. Think of it as makeup for gray hair, similar to how foundation covers your skin.
Also, the puff is designed to dispense powder evenly from any angle, making it easy for anyone to use. -
Q.Will continued use dye my hair gray?
Hair foundation is developed as a hair makeup product to cover gray hair and scalp, just like facial makeup covers your skin daily. It does not dye hair gray with continued use.
Just as you remove facial makeup with cleanser, hair foundation should be washed out with shampoo. -
Q.Will it run or come off with sweat or rain?
A little sweat or light rain won't be a problem, but if your hair gets wet, gently press a tissue or cloth on the area to blot—it's important not to rub.
Like facial foundation, rubbing can cause color transfer.
For extra protection, using the SMH spray (sold separately) after application helps prevent color fading and improves resistance to rain and sweat.
